6.1 Contract Term. This Agreement will commence on the date Customer enters into an agreement with the Solution Partner (the “Effective Date”) and will apply to the term described in this Agreement (the “Term”). Notwithstanding the foregoing, the term of the agreement between Solution Partner and Custer shall in no case exceed the term agreed in writing between Hootsuite and Solution Partner on behalf of the customer. One of the most important steps in coordinating your sales and marketing efforts is creating a service level agreement (SLA). Traditionally, an SLA is used to define exactly what a customer receives from a service provider. SLAs are also used for internal operations and distribution and marketing agreements are among the most important. 2.4 Acceptable Use. . . .